Sustainability is our passion and our commitment

– Sea Star Vineyard and winery

Our Immediate Focus and Future Mandate

As our winery grows, we will pursue certification from B Corp and the Centre for a Humane Economy. Through practices that enhance our sustainability performance, enact environmental stewardship and align with socially responsible and humane ethics.

With our inaugural 2020 vintage, we have already taken steps toward achieving these goals, embarking on a sustainability and environmental audit of our vineyard and winery operations, with a focus on energy efficiency, water use and waste management. In the coming year, we will be reviewing and vetting our supply chain and retail partnerships with a view to making changes that better reflect our core values.

Supporting the work of environmental organizations is a legacy of the previous owners and one we intend to continue, particularly their work with Raincoast Conservation Foundation who, along with Pender Islands Conservancy, are actively protecting coastal Douglas Fir forests through land acquisition strategies.

We also plan to initiate our own division of environmental education to increase general knowledge and raise public awareness of the issues that impact the West Coast biome. The simplest and most direct means for this begins with our labels. Each of our wines is represented by a species of Sea Star found locally in BC waters. On the 2020 vintage labels, we have enhanced the information to provide more details on the Sea Star’s ecological role and habitat.

For Sea Star to thrive, the whole community should thrive and we also intend to continue to celebrate and engage with the creative and hardworking community of Pender Island, cultivating new partnerships and hosting social events to meet each other and showcase the wide variety of talents folks here have to offer.